Public speaking, simply put, refers to addressing a group of people in a public setting either physically or online using a variety of tools. While some have it in them to be good public speakers, others may need to develop this skill to get better at it.

There is no age barrier to when you can start developing this skill, but it is best to acquire it from a younger age. With the ability to speak publicly, you can create opportunities that you never knew existed. As an excellent public speaker, you will not only transform your life, but you can also transform that of those around you.

Here, Superprof discusses some of the significance of developing public speaking skills. And how it impacts our personal and professional lives.

A microphone
See why you should develop public speaking skills. Source: Unsplash
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Useful for Motivation

One of the benefits of public speaking is that it is an excellent way to motivate others. Someone once said that our stories are a key that is capable of unlocking someone else's prison. If you develop the ability that makes it possible for you to tell your stories to others in the most genuine and most vulnerable way, you can help motivate people in ways you least imagined.

Humans are very emotional beings, and it doesn't matter how good or bad your story is; there will always be someone who can relate perfectly to that story. There will always be someone who can pick up lessons from your experiences to help shape their lives.

Motivating others is not just about speaking to them; it is about knowing how to convey your message so that they can connect to, relate with, and learn from it. To do this, you need to have the right public speaking skills.

A Great Tool for Marketing

If you run a business - online or offline, the best strategy to get more people to engage with the products or services that your company offers is through marketing. With the right marketing strategy, you can retain existing customers and convince prospects that your product or service is better than what your competitors offer.

You may be wondering how public speaking and marketing relate. It does because it has been established that good public speakers always make good marketers. As a public speaker, one of the best skills you must have is good storytelling skills. In marketing, storytelling is one way you can create an emotional connection between the products or service you are offering and its target audience.

If you can tell a good story around a particular product, you can educate people about a specific company, business, or product. When you educate people, it becomes easy to convince them. When they are appropriately convinced, it becomes very easy to convert them.

A man doing a presentation
Public speaking skills is needed for developing an effective marketing strategy. Source: Unsplash

You Will Become a Confident Speaker

There is no public speaker who is not confident in themselves and the message that they communicate. The more you speak to people publicly, the more you can develop your confidence which will always come in handy.

It is not every information you hear from those who appear to be thought leaders that are true. Despite not being true, you have accepted such information. You did so not just because of the people but because of their effective communication skills.

One of the many benefits of developing public speaking skills is that it helps you build confidence. Most people know what to say in certain situations but they can't say it because they don't have the confidence. Speaking confidently helps you in your professional life and prevents you from having the feeling of inferiority complex.

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Stand You Out from the Crowd

There is no one with good public speaking skills who is not doing well in their chosen field. Regardless of the career path you choose, you will have to interact with people at one point or the other. To relate well with these people who could be your colleagues at work, senior managers, customers, or partners, you need good communication skills.

Public speaking fine-tunes your communication skills making it better every time you speak publicly. It will also help you improve your vocabulary and command of the English language, causing you to stand out not just in how you talk but how well you can present your point to others.

A man talking
If you want to stand out from the crowd, become an effective speaker. Source: Unsplash

The Fastest Route to Becoming an Effective Leader

Do you have an ideology that you stand for? Do you have something you stand against? Do you have a message you want to tell people, and you believe it may help them become better personally and professionally? Then, you may have considered becoming a thoughtful leader.

There are several ways to become an effective leader, and of all these ways, writing a book or being a public speaker has proven to be the fastest. As you grow in public speaking, you can develop a large audience that subscribes to your ideologies and thought patterns. To do this, you have to be consistent with your message and how you communicate them.

You won't become a thoughtful leader in one day, but as you continue to develop your public speaking skills, it is a milestone you can achieve someday.

Building Better Social Connections

Everyone you are going to meet in life, no matter how they appear, carries some great potential, and that is why knowing how to build and sustain relationships is very important. One of the benefits of developing public speaking skills is that it helps you build better social connections.

In the course of speaking publicly, you are going to meet different people from diverse backgrounds. While you will meet some of these people at your public speaking meetings, others will come to meet you. Your relational skills will come in handy here, and it doesn't stop there.

Relational skills that you will develop as a public speaker will help you relate with others outside the scope of public speaking. It will help you build strategic personal and professional relationships and enjoy the benefits that come with it.

Opening the Door to Better Opportunities

There is no good leader who isn't a good public speaker. If you are committed to leading a group of people, how do you relate with them better if you cannot address them publicly?

Communication is at the heart of good leadership, so in developing your public speaking skills, you are positioning yourself to be a great leader. Think of the many world leaders who are great public speakers and see how much impact they made as leaders. Of all the names that come to your mind, one name should stand out - Nelson Mandela.

Though there is an endless list of great leaders who are great public speakers, Nelson Mandela is one of those who stands out.  Public speaking helped him to be a great leader. It opened him up to several opportunities. And today, many other aspiring leaders gladly follow his footsteps.

There are so many other leaders globally whose public speaking skills have helped them become better leaders and lead their people in the right direction. If you must be a good leader in any field, then developing public speaking skills is a major requirement.

Find out more about how to become a public speaker.

Driving Change Through Critical Thinking

We live in a world where change is constant at all levels. What appears to be the norm today may lose its relevance tomorrow. At the center of the many changes that happen are the people who drive them. This means that if you have people with poor thinking skills driving change, the outcome will be cataclysmic, putting everyone in harm's way.

Alternatively, where people with critical thinking skills are drivers of change, there is a high chance that such change will benefit many people. Critical thinking is very important for driving change in business, politics, governance, society, and the economy.

Developing public speaking skills is an excellent way to enhance critical thinking. Considering that you will be sharing your ideas and thoughts with people, you will always want them to be the best. This will motivate you to carefully analyze your ideologies and put them on a screen of truth, then, pick only the good that comes through.

See the resources that will help you learn public speaking.

No doubt, developing public speaking skills is beneficial in a lot of ways. It helps to enhance critical thinking needed to drive change and make you a good leader, thereby opening you to several opportunities. Public speaking allows you to build better social connections, communicate with, and lead people better. There is no better way to motivate people positively than by sharing your vulnerable experiences and how you are making it through life with them, and that's what you can do with public speaking.

However, it's essential to know that there is no better time to start developing your public speaking abilities than now. There is no end to getting better at public speaking because there is always something new to learn to become better.

Read more about public speaking.

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Marvis

Marvis Osarhenrhen is a freelance SEO writer who is focused on helping businesses reach their target audience, get leads and increase revenue using optimized content.