In 2018, the Tumblr platform had nearly 800 million users, putting it in 5th place in terms of social media after Facebook, YouTube, WhatsApp, and Instagram.

This blogging platform is still popular thanks to its original and effective design: allowing bloggers to highlight their creations, be them pictures, photos, videos, or music. This blogging revolution paved the way with its simple but effective notion:

Come for what you love. Stay for what you discover.

In this article, Superprof is going to help you discover Tumblr by creating your account, using a Tumblr blog, finding other Tumblrs, and getting used to blogging.

Signing Up on Tumblr

Creating Your Tumblr Account

Like most social networks, creating a Tumblr account is completely free. To get started, you just need to go to In terms of social networking, Tumblr is quite interesting as its a microblogging site and it's not exactly the same as the other social networking sites like Twitter, Facebook, or Instagram, for example.

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How do you create your own Tumblr?
Curating your own blog is one of the platform's most rewarding features. (Source: fancycrave1)

You’ll need to provide Tumblr with the following information:

  • A valid email address
  • A password (try to create a strong password)
  • A username (you’re not required to use your own name)
  • Your age

You’ll then be able to start your adventure on Tumblr.

Your username is important as it’ll be your Tumblr URL. You can always change your name, but your URL (or domain) will stay the same. Make sure you choose an email address that you use because it’ll be used to recover your password if you can’t log in. You’ll also get notifications through this address.

Now that you know how to create a blog, you need to make it yours.

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Personalising Your Account

Now that you’ve got access to your blog, you can personalise it however you want. All the blogs on Tumblr are different, which makes things far more interesting.

In order to do this, you’ll need to go to your blog’s dashboard. Click on “edit appearance”. A tab will appear that allows you to choose your blog’s theme.

You’ll have a choice of free themes and themes you have to pay for. If you want to look at just the free themes, you can click on the “All Themes” button and then the “Free Themes” button. Choose a theme that goes well with your blog’s.

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For example, if you’re doing a photo blog, leave a lot of space for images.

Whether your theme is minimalist, hipster, or littered with gifs of kittens, you can choose how it appears. You have full control over how it looks.

You can also change a number of settings for your blog:

  • The title of the blog
  • Your avatar (the photo that represents you)
  • The background colour of the blog
  • The title, text, and link colour
  • Logo, image size, etc.

Now you’re ready to join others in the blogosphere. The system is very intuitive and you’ll quickly learn how to add things to your blog.

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Blog, Reblog, and Rereblog

A Tumblr Glossary

Are you completely lost on Tumblr?

That’s normal.

What is reblogging?
Tumblr is the future of blogging! (Source: Free-Photos)

With some basic vocabulary, you’ll understand how to blog and reblog. However, some words are even stranger if you’re completely new to the internet. Tumblr is home to fans of music, series, books, etc. and they all use very specific vocabulary.

Here are some examples:

  • Fanfic: Fan-fiction. A story written by fans taking place in their favourite fictional universe.
  • Fandom: The community of fans of a group, person, work, etc.
  • Ship: Putting two characters in a couple who otherwise aren’t.
  • Crossover: Mixing two fictional universes together (often through fanfics).
  • OTP: One True Pairing. A relationship between 2 characters that’s thought to be the best and only one that should exist.

It’s complicated. Here’s an example:

“In my last Harry Potter fanfic, I totally shipped Harry and Hermione. The fandom won’t like it because they think Dramione is the OTP. The next time, I’ll do a crossover with Doom, that’ll teach them!”

If you’re still struggling, don’t panic! You’ll get there. Most users on Tumblr are just interested in sharing their passions. You’ll find that passion to be infectious.

Posting Text, Photos, Videos, etc.

Now that you’ve found your way around the platform, it’s time to start blogging!

There are plenty of reasons to blog: talk about your last holidays, share a chapter from your latest fanfic, or let people know about a great song you heard. Check out the Tumblr toolbar!

There are several icons representing the type of content you want to share:

  • Aa: Publish text
  • Camera: Publish a photo
  • Quotation marks: Publish a quote
  • Chain: Publish a link (to your website, for example)
  • Hi!: Publish a discussion that other users can participate in.
  • Headphones: Publish audio (a sound or a song, for example)
  • Video camera: Publish a video

When you add a post, don’t hesitate to have a look at common tags, the equivalent to Twitter and Instagram’s hashtag, that will help people find your content. If you publish a picture of your holidays on the beach, you might want something like “holidays”, “sun”, “sea”, “beach”, etc.

If you’re looking for customers, you might want to share information about your business. The best blogs are those where it’s clear they’ve carefully thought about its appearance, content, and content management.

To increase your chances of drawing people in, make sure that your content is correctly tagged. Be careful about the type of content you publish. If you post inappropriate content, make sure you label it NSFW (Not Safe for Work).

Browsing Tumblr Accounts

Finding Specific Posts

Tumblr is an absolute minefield when it comes to finding the right content. If you click on “Explore”, you’ll end up on random Tumblrs.

Which are the best Tumblr accounts?
Perusing Tumblr isn't always a walk in the park! Make sure it's SFW! (Source: pepperminting)

On the other hand, you can use the search function to find specific posts. To use this, just head to the search bar and type in what you’re looking for. You’ll find plenty of posts on your search.

You can also track keywords so that you keep up to date with everything published with that tag. These posts will appear on your Dashboard. For example, you can search for “Kitten” and track it. You’ll soon have a page full of adorable and fluffy kittens.

You can like these posts to make them more popular and find them later. You just have to click on the heart below the post.

You can also reblog these posts if you like them. To do this, you just have to click on the “reblog” button and the post will appear on your Tumblr for your follows to see.

Subscribe to a Tumblr

Once you’re on a post, you can go to the Tumblr of the person who published it. You’ll see their other posts. If you like the cut of the blog’s jib, feel free to follow them. You just need to click on “Follow”.

You’ll become an official follower of the Tumblr in question. The opposite is also possible; other Tumblr users can follow your blog and they’ll be up to date with everything you post. You’ll get a notification when they do. This is also true for reblogs and likes.

If you don’t know what to follow on Tumblr, start by searching your favourite things in the search bar. You’ll soon find posts from other interesting accounts. There are plenty of funny accounts on Tumblr which are worth a follow.

There are plenty of popular funny accounts.

Once you’re familiar with a few Tumblr users, you can get in contact with them. Just head to the messaging feature at the top. Messages are the easiest way to communicate on the platform and are like the chat functions on other platforms.

Logging Out or Deleting Your Tumblr

Logging Out from Tumblr

Sometimes you’ll find yourself looking at some of the oddest posts. Maybe you’re on a public or shared computer and security is really important.

Either way, it might be time to log out of Tumblr.

How do you quit Tumblr?
Tumblr was created in 2007 by a 20-year-old David Karp! (Source: Free-Photos)

To log out, go to your dashboard, click on the icon of the person and click “Log Out”.

However, if you regularly check your Tumblr, you might want to stay connected. Similarly, if you have a popular Tumblr, you’ll be keeping an ear out for the next notification.

Quitting Tumblr

There are plenty of reasons to delete your Tumblr account such as freeing up personal time or wanting to spend time on other things.

To delete your Tumblr, you’ll have to:

  • Click on settings (the gear icon).
  • Click on “Delete”.
  • Confirm by clicking “Yes”.
  • Enter your email address.
  • Enter your password.
  • Enter the URL of your Tumblr.

Your account will be deleted and so will your Tumblr.

As you’ll have understood, Tumblr is all about simplicity. You can also learn to use Instagram or Pinterest, for example. If you need more help with computers, you can always get in touch with a private tutor on Superprof.

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